"HOOAH" is often used as an expression of great morale, strength and confidence, in the military community. Solid and bold, die cut from jeweler's metal, it is gold plated and polished to a mirror shine. "HOOAH" is hollered when military personnel are in formations, repeated during and after training missions, and shouted at award ceremonies. It’s pronounced as "OohRah!". Each pin includes dual standard clutch backs and is individually poly bagged.